Facebook has turned out to be a super-hit social networking platform for gaining personal as well as business exposure.  Can you believe 100,000 new members are signing up daily on this site? Recently many people have asked Facebook Fan Marketing how to set up Facebook business account and also how to earn more hits on the ‘like’ button. For the past couple of months, we have noticed a remarkable shoot up in the number of likes and followers. This is why were are giving some tips for set up your Facebook business account.

You will come across two types of Facebook pages: one for the brands, public figures and businesses so that they can reach huge number of fans; and the other is a ‘group’ which focuses on shared interest. If you are trying to publicize your business, opt for a Facebook business page rather than a group as you will definitely not want to have a member limit of only 5000 individuals (that limitation is on groups)

Here is a quick guide on how to set up Facebook business page to get Facebook fans:

1. First and foremost you need to Login to Facebook and then start by clicking on ‘Ads and Pages’. Click on the ‘Pages’ link and select category from dropdown menu and click on ‘Create Page’.
2. Now it is time new page customization.
3. Connect your Business page to Twitter which is very effective
4. Promote the page by suggesting to all your contacts on Facebook and along with it do run a Facebook Ad campaign.
5. Now it is time for creating your first wall post
6. Adding a ‘Like’ box is very much required
7. In order to keep a track, use Facebook Analytics and Insights to measure progress.

Setting up your own account

I am sure you have a personal Facebook account, as in order to set up a business page on Facebook you require it. If you own a business then it is always recommended that create the business page for you company’s name. This will lure more and more visitors to become a ‘fan’ by subscribing your page.

Pick up a category soon

Which category does your business belong to? Take a keen look at the categories and subcategories Facebook has to offer you. You mainly get three primary choices:

• Product, brand or Organization
• Local
• Public figure, Band or Artist

In order to add relevance and to attract significant visitors, choosing the right category is important.

Add valuable content

Before you decide to introduce your Facebook business page to the world, adding some attractive content focusing on subscription benefits is beneficial:

• It’s a great idea to post a brief interesting video describing what your business all about is.
• Share interesting tips related to the particular service.
• You can also announce open webinars and upcoming events.
• Do not miss out on importing your blog entries.

You must focus on seeding interactive apps and content, like interesting content, polls, petitions, games, surveys, and slideshows to inspire your visitors. It is a good idea to write a welcome message, put up discussion boards and post useful links.

Promote your page- It’s worth it

Facebook ads is a best option of promoting you Facebook business page or you might want to include link to your business page in your website, email signatures or blogs. This is not all; make sure that you are a fan of your own business page before recruiting early fans.

Sharing is success

Sharing is fun and is the key to earn success on Facebook. If you give out more, you get back more in return so start sharing. Take out a few minutes time daily to share data, links, stories, news or reports and so on. Just keep in mind what ever you are sharing must be pertinent to your business or service.

If you did not have the least clue as how to go about a Facebook business account set up or ignored it, hope this piece helps you. It’s no big deal. Let us know through comments if you still have any questions. We’ll help you out.

We have some tips on Facebook for business coming up next.

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