When Google plus was launched in June last year, businessmen just clamored to get a place in this new social media website. Being active on social media has become a requirement these days. Though Google Plus doesn’t have many features for creation of business pages, putting a business on Facebook is very easy.
Facebook Fan Marketing would suggest these business Facebook page tips regarding how to put your business on Facebook:
When you decide that you want to register a business on Facebook, you need to find a unique name for it. This is important because you will have to assign it a custom URL later. And if your business gets successful on Facebook, you might want to create a website later. If your desired name isn’t available, it will become a problem then. So first research a bit and find a name that is not already taken. And what happens if you already have an established business, but it is occupied by someone else on Facebook? You can appeal to Facebook, but many say that it is not always helpful. This is because Facebook will want to see a trademark and some prodding and poking before they let you have your own name.
In any case, you can ask the current name owner to hand over that Facebook URL to you. But in most cases, they will ask for money in return for handing over their Facebook URLs. You might want to select a different name then, but make sure you are consistent. Having one name on Facebook, and another name on Twitter loses consistency, and it gets hard for customers to locate you.
Apart from that, make a company tagline that you can use in the About us section of Facebook. This should be a short and brief description of what your company does. You can use your existing tagline or slogan if you have one. Make sure you keep this text short and to the point. Your content will convey the tone of your website, and the description is just there to let people know who you are.
You should try to keep the Facebook logo consistent and use it among all accounts at Twitter, LinkedIn, and Google Plus etc. There will be some differences in image sizes as these services let you pick images of sizes different than each other.
After completing these two steps, you are ready to get started on Facebook. Making a fan page might seem difficult to you at first, but it is really very easy. Just go to the create page app and it will ask you if you want to create a business page. Now according to your industry, you can select brand, business, or a corporation. When you enter the name and industry of your company, Facebook will let you upload an image. Facebook lets you pick a profile image and a timeline cover image. You can make a lot of creative designs by experimenting with both. Also, make sure to set a vanity URL for your business. If you are lucky, you will get facebook.com/companyname. If you can’t find it, you have to select a different name.
While you make changes to your page, you can keep its status as unpublished. This will let you make tweaks and changes unless you are satisfied. Then you can publish your page.
Now that your page is active on Facebook, you need to attract more fans. Have you given a thought to that? How are you going to pull fans towards your page? One solution is to buy real fans. Keep reading the blog to learn more. Our next post will provide you many tips and teach you how can businesses use Facebook.